Innovation & Quality
At Reliance, we harness market insights, the expertise of our renowned product development team, and strategic alliances with top ingredient suppliers to drive product innovation. From custom supplement formulation to GMP-certified manufacturing, we build products that set your brand apart.
Driven by Innovation
Our customers consistently tell us that our strategic approach to product development not only surpasses our competitors but also significantly boosts the value of their brands. Our team takes a custom formula from concept to finished product, and our contract manufacturing program brings it to market under your label.
Trending Innovative Formulations
Explore our formulations in three of the fastest-growing supplement categories. Backed by advanced R&D and premium sourcing, each one is designed to elevate your brand and drive customer loyalty. See our latest launches on the New Products page.
Plant-Based Protein Powders
We craft great-tasting, nutritious plant-based protein products. Our innovative blending techniques combine natural, whole food ingredients to achieve a smooth taste and texture.
Our extensive range of plant-based protein supplements is designed to elevate your brand and foster lasting customer loyalty.
Probiotics
Our passion for being at the forefront of innovation leads us to be among the first supplement manufacturers to create advanced, shelf-stable probiotics. Since then, we have refined the development process through extensive R&D and long-term scientific analysis.
That experience has uncovered the factors critical to the stability and viability of probiotic products, so your probiotics deliver consistent quality and efficacy.
Collagen Peptides
Collagen is one of the hottest segments in the supplement market, with growth that shows no signs of slowing down.
The Reliance portfolio includes a suite of on-trend collagen products featuring grass-fed and non-GMO hydrolyzed type 1 & 3 collagen, vegetarian collagen, and multi-source collagen, all crafted for exceptional taste and texture.
Market Leading Manufacturing
At Reliance, we oversee every step of the production process at our 140,000 square foot, state-of-the-art, GMP-certified manufacturing facility in Edison, NJ. With over 20 temperature and humidity-controlled manufacturing rooms and stringent quality standards, we ensure maximum product stability and integrity.





















Quality and Transparency
At Reliance, our commitment to quality is unwavering. As a GMP-certified supplement manufacturer, we test every ingredient and finished product in our state-of-the-art in-house lab or through premier independent labs.
In-House Lab
Our in-house lab conducts in-process physical tests, as well as physical and chemical tests on final products.
Independent Commercial Labs
We partner with the industry’s premier group of independent labs, which conduct third-party testing to ensure quality standards are met or exceeded and specialized requirements are addressed.
Transparency
Equally important to our quality commitment is our belief in transparency in sourcing. We use trusted ingredients from around the world, and proudly disclose our partnerships with top-shelf suppliers who share our high standards.
This thorough testing process ensures consistent excellence and reliability in every batch, providing you with products you can trust.
Our Quality Stands Up to Scrutiny
Our certifications offer independent confirmation of the quality we have always maintained in manufacturing our products.
Facility Certifications
Reliance meets current FDA regulations as well as the strict guidelines of the Natural Products Association and other industry-specific organizations.
Product Certifications
A selection of our private label products comes pre-certified for Organics, Non-GMO, Halal, and Vegan, streamlining your path to market. Skip the lengthy and costly certification process and jump straight into marketing and selling your products.
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