Reliance is on the leading edge of what’s next. We were decades ahead of the natural health and wellness trend which now dominates the vitamin and supplement industry, and we remain continuously at the forefront. Having a deep understanding of the market, we are experts in the product segments that are most in demand, including plant-based nutrition, probiotics and organics.


Simply put, Reliance makes the best-tasting, most nutritious plant protein products. Our unique method for blending natural, whole food ingredients results in amazing taste and texture. We offer a complete line of protein supplements that were all designed to elevate your brand and build customer loyalty.

View our Private Label Plant-Based Protein Collection.

  • Whole Food Fermented Vitamins/Minerals
  • Organic Sprouts, Vegetables and Fruits
  • Gluten-Free, Dairy-Free, Soy-Free, Non-GMO


Reliance has been the first private label company to introduce many new and emerging products, including shelf-stable probiotics. Unlike newcomers to the segment, we have perfected the development process through rigorous R&D and long-term scientific analysis. Our institutional experience has revealed several key factors that are critical to the stability and viability of probiotic finished products.

View our Private Label Probiotics Collection.

  • Highly-Stable Species & Strains
  • Formulation with Complementary Strains & Low-Moisture Excipients
  • Rigorous Control of the Manufacturing and Storage Environment
  • Finished Goods Stability Data

Collagen Peptides

Did you know that in 2022 3 of the top 4 items in the Natural Channel were Collagen Peptides? Collagen is one of the hottest products in the supplement market and projected for continued growth. Our portfolio of on-trend stock products includes a suite of Collagen Peptides, featuring grass fed and non-GMO hydrolyzed type 1 & 3 collagen, vegetarian collagen, and multi-source collagen, all with exceptional taste and texture. Offering the complete suite is known to fuel brand success and drive customer loyalty.

View our Private Label Collagen Peptides Collection.

  • Grass-fed Bovine Collagen
  • Non-GMO Verified Certification
  • Clean Ingredients That Mix Easily
  • Great Taste


A selection of our private label products are pre-certified for Organics, Non-GMO, Halal and Vegan, which accelerates your speed to market. You'll be able to skip the lengthy and expensive certification process and focus on marketing and selling your products.

  • Organic Certification
  • Non-GMO Verified Certification
  • Vegan Certification
  • Halal Certifications


We guarantee the purity and quality of our products by managing every step of the production process at our 125,000-square-foot, state-of-the-art manufacturing facility in Edison, NJ. It is equipped with Class 10,000 clean rooms, and exceeds industry standards for air quality and moisture control. This serves to maximize product stability and integrity, ensuring stringent quality standards and supporting robust product development capabilities.


Our Quality Stands Up to Scrutiny

Our certifications offer independent confirmation of the quality we have always maintained in manufacturing our products. You can rest assured that Reliance meets not only current FDA regulations, but also the strict guidelines of the Natural Products Association and other industry-specific organizations.

Read more about our certifications.

Facility Certifications

Product Certifications


Having been specialists in natural products for decades, as well as enthusiastic advocates, Reliance takes a leadership role in helping to set and uphold high standards of quality, efficacy and transparency industry-wide.

Reliance is a proud supplier member of the following:

We are also actively involved in several other quality, legislative and regulatory organizations that serve to promote and protect the natural products industry.


Our 125,000-square-foot, state-of-the-art facility, equipped with Class 10,000 clean rooms, exceeds industry standards for air quality and moisture control.

In-House Lab

Independent Commercial Labs


In-House Lab

Our in-house lab conducts in-process physical tests, as well as physical and chemical tests on final products.

Independent Commercial Labs

We partner with the industry’s premier group of independent labs, which conduct third-party testing to ensure quality standards are met or exceeded and specialized requirements are addressed.


Our certifications are confirmation of the quality we have always maintained in manufacturing our products. Our customers can rest assured that we meet current FDA requirements and regulations, as well as industry-specific guidelines.


Equally important to our quality commitment is our belief in transparency in sourcing. We use the most trusted ingredients in the world, and proudly disclose our partnerships with top-shelf suppliers who share our high standards.

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