Private Label Products with
a Quality Advantage

Reliance offers a highly innovative portfolio of on-trend, stock products with patented and trademarked ingredients. We combine decades of experience in the health and wellness industry with data-driven solutions to build our innovation pipeline with products to fuel the growth of your private brand.

Why Private Label

Retailers today are under extreme pressure to retain customers who have almost unlimited options. Building a high value private brand has been proven to be the most successful way to defend your business, build margins, and retain customers.

With best-in-class manufacturing, the most comprehensive on-trend stock portfolio, and the most aggressive product innovation program in the industry, Reliance Private Label is the partner you need to accelerate the success of your private brand.

  • Comprehensive On-Trend Stock Portfolio

  • Over 50+ Patented & Trademarked Ingredients

  • Specialists in
    Nutrition, Probiotics
    & Organics

  • Experts in Market Trends and Consumer Demand

  • Exceptional Service Levels

Stay Updated

Subscribe to our monthly newsletter
with the latest trends in dietary supplements