Announcing Private Label Stick Packs - Customer Convenience at a Great Value

Consumers love convenience, and when it comes to their health, anything that make it easier to exercise more, eat better, and take the right supplements is more likely to be sustained.

So, it is no surprise that the incredibly convenient stick pack format has exploded in recent years as a delivery method for on-the-go supplementation. Each pack contains the exact amount of the recommended serving in a container that is sturdy enough to be tossed in a purse or workout bag, and come back out intact when it is time to enjoy.

As a market leader in private label supplements, Reliance is committed to serving the evolving needs of their private brand customers. That is why we are introducing the new stick pack format in our private label supplement offerings. This convenient delivery, along with trending new products for hydration, energy, and focus will help your brand capture additional sales and meet the needs of today’s on-the-go consumers.

Why Our New Stick Packs are a Game-Changer For Your Brand

Convenient Single-Serving Format

Each stick pack contains a perfectly portioned serving of Hydrate! or MagnaCALM^†, making it effortless for your customers to get their supplements anytime, anywhere.

Portability

Compact and lightweight, our stick packs are travel-friendly and fit easily into pockets, purses, and gym bags, ensuring your customers can stay hydrated or gain focus wherever life takes them.

Freshness and Convenience

Our stick packs are individually sealed to lock in freshness and maintain the integrity of the product until it’s ready to be consumed. No more measuring or mixing—just tear, pour, and enjoy!

Extreme Value

As with all our products, our stick packs come in packaging with your label, at the same low minimums, allowing you to provide a unique and cohesive brand experience for your customers.

Initial Stick Pack Launch Products

Multi Vitamins & Minerals
Hydrate! Berry Blast Stick Packs (#242)
Multi Vitamins & Minerals
Hydrate! Tropical Splash Stick Packs (#243)
Multi Vitamins & Minerals
MagnaCALM† Lemon Squeeze Stick Packs (#241)
Multi Vitamins & Minerals
MagnaCALM† Mixed Berry Stick Packs (#240)

Hydrate! Stick Packs

Fast acting electrolyte replenishment drink mix for energy, endurance, and recovery support^†

Fast-acting electrolyte drink mix^†
5 key electrolytes – Sodium [600mg], Potassium [300mg], Chloride [900mg], Calcium (50mg] & Magnesium [100mg]
400 mg Vitamin C
50 mcg Vitamin B12 Methycobalamin
On-the-go nutrition in convenient stick packs
Gluten Free • Non GMO • Vegan

MagnaCALM^† Stick Packs

Highly absorbable drink mix for supporting calmness and relaxation^†

Supports calmness & relaxation^†
Fast-acting & highly absorbable drink mixt
350 mg of Magnesium Citrate
50 mg of AlphaWave® L-Theanine
On-the-go nutrition in convenient stick packs
Gluten Free • Non GMO • Vegan

Frequently Asked Questions

How is Reliance able to provide stick packs for private label, and keep low order minimums?

With the private label stick packs from Reliance, individual stick packs have plain packaging and are placed in tubs that contain your custom label. In this way, customers have access to stock stick pack products, while also retailing them in their own label.

Why did Reliance decide to add stick packs to the stock product catalog?

Stick packs offer great convenience to on-the-go consumers. Added to the single-serving convenience factor is the massive market for products like electrolyte replenishment, which are best delivered in stick packs. One of the top national brands for hydration support sells over $300 billion in stick packs, making this a great way to add value to your private brand and build customer loyalty.

What consumers would benefit most from Hydrate!?

During cases of mild dehydration, our body needs a drink that contains a balanced ratio of electrolytes. Electrolytes can help retain fluids and rehydrate faster. This becomes especially important after certain activities or in the presence of many health conditions. There are certain cases when more than just water is especially necessary:
• After intense exercise
• After physical activity in hot weather
• For those who experience excessive urination
• For older adults
• During and after diarrhea and vomiting

How many Hydrate! Stick packs can someone safely consume each day?

The suggested dose is one does (stick pack) per day. However, there are cases where more than one serving makes sense [i.e. sweating, illness]. In such cases, make sure to drink 3-4 cups of plain water between each serving.

Why would Hydrate! be a better solution than just plain water?

Drinking adequate water is essential for the functions of the body, but optimal hydration requires replenishment of fluids as well as electrolytes. Throughout the day, electrolyte reserves can be diminished. For example, sodium is lost through the skin as a result of sweating. While drinking water will help replace the fluids lost from sweating, it won’t sufficiently replenish the minerals that were lost. This can disturb the body’s fluid balance and potentially lead to dehydration.

Why is Hydrate! stick packs a good solution for those with low sodium?

The risk of low sodium is higher amongst seniors [up to 22.2% in geriatric units according the NIH] and the seriously ill [17.2%]. Adequate intake of water infused with sodium, balanced by potassium in a 2:1 ratio is beneficial. As always, make sure customers are encouraged to visit with their Health Care Practitioner if low sodium is a consequence of a chronic condition.

Contact your representative today to take advantage of our promotional offers and add Hydrate! or MagnaCALM^† to your private label offering!

^†These statements have not been evaluated by The Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.