Exciting New Additions to Our Private Label Probiotics Family

Introducing our NEWLY EXPANDED Private Label Probiotics Suite – a comprehensive line of probiotics that meets a full spectrum of needs.

The number of Americans taking probiotic supplements every day has almost doubled in the last year, increasing from 37% to 61% as of last September. At the same time, 40% of global customers now suffer from digestive health issues. As consumers have become increasingly aware of the many health benefits probiotics can offer beyond gut health, they are looking for more product options around potency, strains, gender, age, and other targeted health conditions. This is why we have expanded our private label probiotic suite to meet the needs of even more consumers. With the addition of these new products, we are able to provide more options for everyone: Daily and first-time probiotic users, those in need of more critical support, those with specific health concerns, and those looking for added benefits with advanced blends.

Some of the new products you will see are additional chewable probiotics for kids in our Daily Use group, mood-support probiotics in our Targeted Formulas group, 85 Billion high-potency probiotics in our Rescue & Relief group, and our new 50+ Men’s and Women’s probiotics in our Advanced Blends group. Read on for more details on how these new products can help you offer a more complete probiotic line-up to your customers.

To learn more about what makes a great private label probiotic, check out our Ultimate Guide to Private Label Probiotics.

Engineering Probiotic Excellence

With the addition of these NEW probiotic products, Reliance Private Label now has the most complete Probiotic Suite to compete with any national brand. This will help your brand stand out by providing your customers with more personalized solutions than ever before, and as always, all of Reliance’s probiotics are standouts for quality in the industry:

  • Our targeted formulas are created through an innovative process, are backed by science, and have guaranteed potency. Even though the industry standard for CFU labeling generally states “at time of manufacturing”, Reliance goes the extra mile to manufacture your private label probiotics to guarantee full potency through expiration.
  • Reliance private label probiotics feature Bio-Enhanced Acid Resistant Strains (BEARS) that are cultivated to be gastric resistant and bile tolerant, which eliminates the need for enteric coating.
  • Each strain is carefully selected for efficacy using 50 factors, such as digestibility, acid tolerance, antibiotic sensitivity, and pathogen inhibition.
  • From raw material handling, climate and humidity-controlled manufacturing, and multi-stage quality control, you can trust the best-in-class manufacturing of Reliance to provide the very best probiotics for your label.

Desiccant Lined Bottles

In addition to offering new formulations in our private label probiotic suite, we are pleased to announce that we have begun to implement new packaging technology, as well!

Starting with some of these newest probiotic products, we have implemented the use of a new shelf-stable bottle. This new bottle has a multi-phase barrier to control and trap moisture for added product stability. We take our probiotic manufacturing seriously! From strain selection to packaging, every step of our process is carefully engineered to ensure we are providing the most viable probiotic products to our customers. We already guarantee full potency through expiration for all of our probiotic products. This new bottle will provide some great additional benefits, such as allowing us to add new ingredients to our formulas and extending their shelf-life.

Our goal is to have our full probiotic suite available in these new bottles within the next year.

Everybody has different health concerns and their own level of probiotic need. Taking the right probiotic supplement can help all of us to reach or maintain our own optimal balance. This is why Reliance has chosen to add even more choices to our already diverse line of probiotic offerings. Whatever the needs of your individual customer, they are sure to find a product that is right for them.


Let Us Introduce You To Our Little Friends!

Click to download the a product comparison grid for the whole Reliance Private Label Probiotics Suite.

We have divided our products, both existing and new, by category to make it easier for the customer to review. Here is how our advanced probiotic suite looks now:

Probiotics for Daily Use

Ideal for those just getting started with probiotic supplements or looking for a consistent maintenance dose. This range includes products for children, lower-potency products, and higher potency products with balanced strains suitable for everyday use. Heavily processed foods and the use of antibiotics have resulted in an unhealthy balance of gut bacteria for many American children. Our children’s probiotic products are a simple way to restore a healthy balance to their digestive system, as well as provide daily support for their immune system, without introducing too much good bacteria all at once.

New Products

Organic Kid’s Comfort 5 Billion Probiotic (#901)

According to the 2012 National Health Interview, probiotics are the 3rd most popular natural product used by children. Our Organic Kids Comfort 5 Billion is Certified USDA Organic and Non-GMO, with no added sugars or sweeteners. This formula provides 5 Billion CFUs using 14 probiotic strains, designed to build a healthy microbiome and support children’s digestive and immune health.† It comes in in delicious, chewable berry and strawberry-banana flavors!

Our Other Formulas for Daily Use

Children’s Acidophilus 1 Billion (#657) – Our Children’s Acidophilus features carefully selected strains that have been shown to help support normal, healthy gastrointestinal and immune system function in children. 1 Billion viable cells that survive even in the harsh acid environment of the stomach, without the need for enteric coating. ➤ Learn More

Acidophilus 500 Million Probiotic (#658) – This formula offers two strains of probiotics, both of which offer significant health benefits, in an amount that is perfect for someone just getting started with probiotic supplements. Each capsule provides 500 million viable cells, using a patented poly-matrix preservation system to help ensure shelf-stability. ➤ Learn More

Suprema Dophilus 5 Billion Probiotic (#659) – A shelf-stable, high-potency blend of 8 Bio Enhanced Acid Resistant Strains (BEARS) to quickly reestablish healthy levels of good bacteria in the GI tract and help to create an environment that is unfavorable for the growth of pathogenic bacteria. ➤ Learn More

Women’s 15 Billion Product Formula (#639) – A high-potency formula featuring 8 Bio-Enhanced Acid Resistant Strains (BEARS) which survive in both low (acidic) and high (alkaline) pH environments. This proprietary blend of powerful probiotics is designed to help women just getting started with probiotics, and features strains that have been shown to support healthy vaginal and urethral bacterial balance. ➤ Learn More

20 Billion Probiotic (#644) – High potency probiotic featuring 9 Bio-Enhanced Acid Resistant Strains (BEARS) which survive in both low (acidic) and high (alkaline) pH environments. Designed for daily use, this formula can provide support for acute gastrointestinal and immune conditions and the maintenance of healthy gut flora. ➤ Learn More

35 Billion Probiotic (#656) – A shelf-stable formula for daily use, this higher-potency blend of 8 Bio-enhanced Acid Resistant Strains (BEARS) with 35 billion viable cells per capsule. These strains have been studied for their ability to support long-term gastrointestinal and immune health and may help to stimulate the recolonization of good bacteria which may have been diminished by the use of antibiotics. ➤ Learn More

Probiotics with Targeted Formulas

A range of probiotic products for specific benefits! Whether addressing mood, colon health, urinary health, or the specific needs of men and women, these products have been cultivated to have the right strains in optimal amounts. More recent data continues to support the important link between gut health and mood! Since we have discovered how the gut and the brain communicate with each other (via the gut-brain axis), specific strains of probiotics are being deployed to help increase the production of neurotransmitters. These neurotransmitters help that communication between the brain and the gut, and the result is a notable improvement in mood and a reduction in depression, anger, and fatigue, as well as an improvement in sleep quality. The option to improve mood and emotional balance safely, without the common side-effects caused by most prescription medications, is a welcome one for the estimated 17.3 million adults in the United States who have had at least one major depressive episode. Our NEW Mood Formula 50 Billion Probiotic is just one of the targeted products we now have in our suite to address specific health concerns.

New Products

Men’s 50 Billion Probiotic Formula (#903)

Studies on digestive health show that at least 60-70 million Americans are going through digestive health problems. Out of those people, close to three-quarters were men, due to poor lifestyle choices. Our Men’s 50 Billion Multi-Probiotic is custom-tailored to support men’s digestive, immune, and colon health. 50 Billion live cultures per capsule in a proprietary combination of strains that have been shown to support a healthy bacterial balance in the digestive tract and colon.

Mood Formula 50 Billion Probiotic (#904)

Starting in the early 2000s, science began to study the correlation between the gut microbiome and how the brain functions. Physicians had long observed that many patients with digestive symptoms also had mental health issues, and vice versa. Scientists now widely accept the idea of a “gut-brain axis” — the two-way communication link between the GI tract and the central nervous system. Our Mood Formula 50 Billion Probiotic, with Stress Support Blend, contains beneficial strains in the amount clinically shown to support mood, emotional well-being, and relaxation.†

Urinary Formula 50 Billion Probiotic (#905)

We know from numerous studies that although women are 3 times more likely to develop a UTI than men, infections rise in both men and women with increases in age and sexual activity. Our Urinary Formula 50 Billion Probiotic is designed to support the urinary tract and immune health. It contains organic agave inulin to help sustain a healthy balance of microflora and features clinically studied Cran-Max® Cranberry, a pure cranberry concentrate delivered by a patented delivery system that protects it until it reaches the lower gastrointestinal tract.

Our Other Proven Targeted Formula Offerings

Women’s 50 Billion Product Formula (#640) – A proprietary blend that has been shown to support a healthy vaginal ecosystem and bacterial balance in the vagina and urethra through the production of antimicrobial substances. ➤ Learn More

Colon Health 50 Billion Probiotic (#643)– A high-potency blend of powerful probiotics featuring Bifidobacterium lactis. B. lactis has been shown to help support colonic transit time, which is a key factor in maintaining a healthy balance of intestinal bacteria. ➤ Learn More

Saccharomyces Boulardii (#630)– A superstar in the area of gastrointestinal health, S. Boulardii has been shown to support the treatment of antibiotic-associated diarrhea, lessen the duration of travelers’ diarrhea, and support a reduction in the frequency of Clostridium difficile infection in both children and adults. ➤ Learn More

The Power of Kefir Cultures

The newest products in our Advanced Blends and Rescue and Repair ranges combine the benefits of high-potency formulas and isolated probiotic strains while incorporating the value of naturally occurring Kefir Cultures. These Kefir Cultures deliver true “food” probiotics with a broad range of probiotic strains, making them more than just isolated beneficial flora in a pill. These whole-food probiotics made from kefir concentrates use clinically-studied probiotic strains from fermented food to deliver even more live nutrients and other health benefits!

Probiotics with Advanced Blends

A range of probiotic products with an eye on the specific needs of active, over-50 men and women. While it is widely known at this point that men and women have different nutrient needs, we are still learning about the different ways age can impact certain health conditions – especially if an older person is active. There are clinically meaningful differences in the mental and physical health between the most and least active or sedentary older adults, and while that is wonderful, it might not affect the gut microbiome. The human gut microbiome will fluctuate during different stages of life, having the greatest deviations during infancy and old age. Interestingly, our immune health is also at its weakest and most unstable during these two stages. For this reason, researchers have identified the importance of microbiota-based interventions (such as probiotics) for healthy aging.

New Products

These Advanced Blends are Gender-Specific AND designed to meet the needs of those over 50.

Active Women’s 50+ 85 Billion Probiotic Formula (#907)

Designed specifically to target the needs of active women and support healthy aging, our Active Women’s 50+ 85 Billion Probiotic is a high-potency probiotic formula that helps to quickly replenish healthy levels of good bacteria in the vaginal and urinary tract.† It helps to restore a healthy balance of microflora when they have been diminished by the use of antibiotics and to aid in digestion, immune support, stress support, and healthy hair, skin, & nails.

Active Men’s 50+ 85 Billion Probiotic Formula (#909)

Designed specifically to target the needs of active men and support healthy aging, our Active Men’s 50+ 85 Billion Probiotic is a high-potency probiotic formula that helps in promoting digestion, immune support, and colon health. It helps to create an environment that is unfavorable for the growth of pathogenic bacteria and helps to quickly replenish healthy levels of beneficial microflora in the digestive tract and colon.

In addition to the gender-specific benefits of these products, there are additional age-related conditions that are addressed by these strains. The prevalence of gastric and duodenal ulcers, for example, increases over the age of 60. Also, our ability to fully digest food and eliminate waste is often reduced with age, and certain medications are likely to increase the occurrence of constipation, causing additional GI issues for those over 50.

Probiotics for Rescue and Repair

Our most potent range of probiotic products, with high CFU counts and gender-specific targeting. The gut plays a role in many important biological functions, such as in immunity, metabolism, and even certain diseases such as cancers, metabolic diseases, allergies, and other immunologic disorders. Although the human GI system is generally very similar, factors such as diet, race, age, antibiotic use, stress, environmental factors, and exercise can influence gut health. Gender is one of the important variables affecting the gut microbiota, and researchers are just beginning to understand why. Our Rescue and Repair line offers high-potency formulations and gender-specific targeting, delivering some of our most effective formulas yet.

New Products

Women’s 85 Billion Probiotic Formula (#906)

This high-potency formula includes our proprietary Kefir blend, which is high in Lactobacillus and helps women to quickly replenish healthy levels of bacteria in the gut, vaginal, and urinary tracts, as well as providing ongoing digestive and immune Support. Formulated to meet the unique nutritional needs of women, our Women’s 85 Billion Multi-Strain Probiotic with Kefir Culture also aids in promoting stress support and healthy hair, skin, & nails. The key strains in this blend also help to control the symptoms of IBS, which is a more common disease in women.

Men’s 85 Billion Probiotic Formula (#908)

This high-potency formula includes our proprietary Kefir blend, which is high in Lactobacillus and helps men to quickly replenish healthy levels of bacteria in the gut, along with helping to provide immune support and colon health.† Formulated to meet the unique nutritional needs of men, our Men’s 85 Billion Multi-Strain Probiotic with Kefir Culture also features the strains associated with better heart health, as men are twice as likely to have a heart attack, and improved digestion and gut health, as men are more likely than women to experience ulcers, GERD, colorectal cancer, and diet-induced constipation.

Our Original Highest-Potency Formula

100 Billion Probiotic (#654) – Our most-potent formula provides a blend of powerful micro-organisms to help quickly reestablish healthy levels of good bacteria in the GI tract and support long-term intestinal health.† This shelf-stable combination of 12 Bio-enhanced Acid Resistant Strains (BEARS) delivers 100 billion viable cells per capsule. ➤ Learn More

These statements have not been evaluated by The Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.